1. Saving Money

White label solutions can save broker startups money. Instead of investing huge amounts of resources, time and cash on developing and testing their own brokerage software, startups can use these ready-made platforms. This means no need for a huge R&D budget or a large tech team, which reduces ongoing costs and future costs. Plus, these solutions are scalable, so you can adjust resources as your business grows, keeping operational costs in check. 

2. Quick Launch

In the fast-paced world of brokerage, getting to market quickly is key. White label solutions let startups launch their services faster since the technology and infrastructure are already built and tested. This way, you can focus on setting up operations and marketing strategies, finding clients, sorting out registrations with regulators and so on – rather than spending time on software development. This quick start helps you grab market opportunities before your competitors.

3. Easy Customisation

One of the best things about white label solutions is how easy it is to make them your own. Even though the platforms are pre-built, you can customise them to reflect your brand’s identity, values, and user experience. This means your customers will associate the platform with your brand, boosting brand recognition and loyalty in the competitive brokerage market. 

4. Cutting-Edge Tech

Staying on top of the latest tech can be tough and expensive. White label solutions give startups access to the newest technology without the hassle of developing it themselves. This includes advanced trading features, top-notch security, powerful analytics, and customer management tools. With this tech at your fingertips, you can offer high-quality services that rival established providers.

5. Built-in Compliance and Security

Dealing with industry regulations can be a headache. White label solutions are designed with compliance and security in mind, meeting industry standards and regulations. This reduces the risk of legal issues and gives your customers peace of mind about their data security. Plus, these platforms are regularly updated to stay compliant with new regulations, so you don’t have to worry about keeping up with every change. 

“It’s worth noting that our support isn’t limited to onboarding; throughout the client’s lifetime with Finalto our team remains available to address any matter, communicate new features, or aid in platform migrations from other providers,” notes Stanislav Bunimovich, Finalto’s Chief Operating Officer. 

And finally…Liquidity & Risk 

A white label partnership Finalto can be teamed with access to our award-winning liquidity, which enables brokers to meet their business objectives, be that competitive spreads, A/B book models and so on. A WL solution enables us to deliver liquidity and pricing potentially more smoothly. 

Finalto’s white label solutions provide a comprehensive suite of capabilities for partners, including the ability to setup price feeds, margin controls, commission groups, trade routing, and risk settings, highlighting the system’s flexibility in offering a wide range of options to support end clients. 

“Clients requiring particular pricing configuration options have access to the creation of multiple pricing, commission, and markup profiles tailored to their specific business needs. This flexibility ensures that our solution caters to a diverse range of client requirements,” explains Stanislav Bunimovich. 

For more about white label solutions, check out the last in our FBS series.